DISCLAIMER: This data in this section is fictitious and does not, in any way, represent any of the programs at Gallaudet University. This information is intended only as examples.

Writing Mission Statements

DefinitionCharacteristics
Mission: A broad statement reflecting the direction and the values of the program/unit.

A strong mission statement has the following characteristics:

  • Clear and concise
  • Identifies purpose of program/unit
  • Identifies who is served and how
  • Appropriately aligned (supports mission of institution) course > program/unit > institution

Example(s):

Gallaudet University, federally chartered in 1864, is a bilingual, diverse, multicultural institution of higher education that ensures the intellectual and professional advancement [purpose] of deaf and hard of hearing individuals [who] through American Sign Language and English [how]. Gallaudet prepares its graduates [who] for career opportunities in a highly competitive, technological, and rapidly changing world [purpose].

The mission of Student Financial Services is to ensure the timely and accurate processing and recording of all student [who] financial transactions [purpose]. Student Financial Services accomplishes its mission through clear and effective communication and coordination with students, parents, external agencies and Gallaudet offices [how].